Rethinking Work
in the Age of AI
Leadership Transformation Summit Fall 2025
brought to you by Eastern University College of Business and Leadership
Oct. 15
12:00 - 1:00 PM
ONLINE
About the Virtual Event
Work is central to our lives and as it gets redefined by artificial intelligence and other forces, nothing is as important as being informed and provided with tools to thrive in the coming transformation. Yet a sea change is upon us—a change so monumental that it is making us re-invent the traditional ideas of where work is done, when work is done, why work is done, and even what work itself is.
Join a very special conversation with award-winning author and executive Rishad Tobaccowala on three big ideas: 1) Why we need to rethink work and the factors that are causing traditional structures and styles to be ineffective; 2) specific analysis on the ways in which work needs to be rethought; and 3), what we can do about it—the steps that organizations can take to change themselves so they’ll be prepared for the Great Rethinking.
AI is already disrupting every industry and every job role. Whether you’re invested in your own career future or a leader responsible for how work must be reshaped for future organizational and individual thriving, please don’t miss this important conversation.
Keynote Speaker
Keynote session will also be available on-demand
Rishad Tobaccowala
Founder, The Re-Thinking Work Platform
Rishad Tobaccowala was named by BusinessWeek as one of the top business leaders for his pioneering innovation and TIME magazine dubbed him one of five “Marketing Innovators." He is in the Ad Age Interactive Hall of Fame and has received a lifetime achievement silver medal award from the Chicago Ad Federation, an Inspire Award for motivating and building talent from the Advertising Education Foundation and the Association of National Advertisers and was named an Advertising Legend by the Advertising Club of New York.
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Rishad’s best-selling book Restoring the Soul of Business: Staying Human in the Age of Data and his recent second book, Re-Thinking Work: Seismic Changes in the Where, When and Why, were published globally by HarperCollins. The Economist Magazine called Restoring the Soul of Business perhaps the best recent book on stakeholder capitalism and Strategy Magazine named it among the five best business books and the marketing book of the year.
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Rishad speaks on change, future trends and transforming work forces to a range of industries from platforms (Google, Meta, Reddit, TikTok), to technology (IBM, SAP,) to media ( NY Times, Conde Nast, Paramount, NBCU), to retail and packaged goods (Walmart, Procter and Gamble, Pepsi, Colgate-Palmolive, Unilever, Mondelez ) to Financial Firms ( JP Morgan Chase, Bank of America, Citibank) to Pharma ( GSK, Novartis, Pfizer, Merck) to Industry Associations (RAB, OAAA, ARF, Public Relations Council, 4A’s and ANA).
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He spent nearly four decades at Publicis Groupe a 100,000+ employee firm comprising companies like Epsilon, Sapient, Digitas, Leo Burnett, Saatchi and Saatchi, Starcom and Zenith dedicated to delivering marketing and business transformation. Before Rishad stopped being a full-time employee with Publicis Groupe (where he remains active as a Senior Advisor) he was Publicis Groupe’s Global Chief Strategist and Growth Officer and served on its Management Committee. ​Rishad has also been the Chairman of Digitas and Razorfish, two of the largest marketing transformation agencies in the world with over 11000 employees.
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​Rishad is also chairman of The Tobaccowala Foundation, which helps over 10,000 people gain better access to health and education in India. ​Tobaccowala holds a bachelor’s degree in mathematics from the University of Bombay and an MBA from the Booth School of Business at the University of Chicago.
Why Attend
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Learn how AI will fundamentally change work as we know it
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Hear strategies for planning for these seismic shifts for your career
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Consider implications for how you will lead teams and organizations
"If a machine is expected to be infallible, it cannot also be intelligent.” - Alan Turing
Eastern University Graduate Programs​​
This virtual summit experience is brought to you by the Eastern University College of Business and Leadership. We invite you to explore our accredited, affordable, fast-growing and innovative graduate programs to prepare you as a change agent leading transformation in business and beyond.